Have you considered a Boxing Day Launch for your property?
Join the Church & Hawes Boxing Day Launch 2026. Contemplating selling your property but wondering about the best time to launch in the winter? Boxing Day might not be your first thought, but for vendors across Essex, it presents a unique and powerful opportunity. Let's explore why.
As a family-run, independent estate agency since 1977, Church & Hawes have been selling homes in Essex for decades. So, we are well placed to see market trends as they evolve, and one consistent observation is the often-underestimated power of a Boxing Day launch. While many assume the property market hibernates over Christmas, the reality for some buyers is quite different.
The Boxing Day Surge: A Hidden Gem for Sellers
Why should you consider listing your property on Boxing Day? It's a question we often hear, and the answer lies in buyer behaviour and market dynamics during this specific period. Many potential buyers, having navigated the festive season, find themselves with more time on their hands, often at home, and increasingly turning their attention to future plans – including a new home. (Looking for a new home is EXCITIING, so why not search during the festive period).
Reduced Competition, Increased Visibility
One of the most compelling reasons to list on Boxing Day is the significantly reduced competition. While many estate agents and vendors delay listing until the New Year, those who act proactively gain a distinct advantage. Your property won't be lost in a flood of new listings; instead, it will stand out prominently to a highly engaged audience. This means greater exposure for your property launch.
Leveraging Post-Christmas Downtime
The period between Christmas and New Year is unique. Many people are off work, relaxed, and have the mental space to seriously consider significant life changes. This downtime is often spent online, browsing property portals. By listing on Boxing Day, you're capitalising on this concentrated period of buyer attention, ensuring your property is seen when potential purchasers are most receptive.
Setting the Pace for the New Year
Launching on Boxing Day allows you to get ahead of the curve. By the time the traditional January rush begins, your property will already have established a presence, potentially secured viewings, and even generated early offers. This proactive approach positions you favourably for a swift and successful sale in the New Year.
Our Unrivalled Experience and Local Expertise at Your Service
At Church & Hawes, our directors are based in every branch, ensuring hands-on leadership and an intimate understanding of the local market. Our long-serving staff bring unrivalled experience, providing accurate and honest advice tailored to your specific needs. We pride ourselves on very low sale fall-through rates, a testament to our efficient communication and determined approach to securing the best price in an efficient timeframe.
Practical Tips for a Boxing Day Launch: Prepare Now!
To truly capitalise on the Boxing Day surge, preparation is key. Don't wait until the last minute – get your property ready now, before the Christmas decorations go up and the festive rush begins. This proactive approach ensures your home is presented at its best, ready to capture the attention of serious buyers.
• Prepare Your Property: Ensure your home is decluttered, clean, and ready for professional photography and floor plans. Doing this now means you avoid the stress of last-minute preparations during the festive period.
• Choose the Right Estate Agent: Partner with an established, knowledgeable, and proactive agency like Church & Hawes, who understands the nuances of the local market and can guide you through a Boxing Day launch.
• Be Responsive: Our team will be on hand to facilitate enquiries and viewing requests over the festive period, but your readiness to respond can significantly speed up the process.
Are you considering selling your property and want to understand its true market value? Don't miss the opportunity to capitalise on the Boxing Day surge. We invite you to visit our valuation page to arrange a professional, no-obligation appraisal. Let our experienced team guide you through a smooth and productive sales process, ensuring your property stands out when it matters most.
For those keen to get a 'heads up' on properties coming to market, explore our Heads Up Property listings, offering an exclusive look at homes before they officially launch.